ADVERTISING
is awesome. It’s funny. I find myself paying way more attention to advertisements now than ever before; because of my classes. What I have to question though, is the fact that I never really paid much attention to them before now, which means, as an ordinary consumer, without the insights of the great MU school of journalism, would I still be so subjectively analyzing each commercial? I think not. In fact, up to this point, I really disliked commercial and immediately tuned them out when they came on TV or radio, but now I take a special interest in them. I suppose you can explain this even through basic advertising psychology about selective exposure and selective distortion where by advertising does not create a need within you but only makes you aware that the need exists, if it does in your case. All of this aside, I think the point I am trying to make here is about the relativity of the world through the eye of the subjective observer. I know I view ads and think, what is their strategy here, and why did they use this element or that visual, but I have been taught to think that way. I wonder, how did I look at ads before this? Did I look at ads or did I just see them? ~>
